There are 4 main reasons why businesses should conduct surveys:
1) Uncover answers.
2) Evoke discussion.
3) Base decisions on objective information.
4) Compare results.
You might survey your employees to determine the employee value proposition (EVP) they see in working for your business; employee satisfaction or engagement; workplace health; remuneration and benefits; recognition and reward; communication; mood and morale etc.
Although the process of conducting a survey can be therapeutic in itself it is the post-survey analysis, response and action that will ultimately determine how useful and effective the process has been… and whether employees become disillusioned with the process and your business or not.
To determine the best type of survey and a supporting communication plan - contact Akyra for an obligation free conversation.